Here’s what we talked about:
Our Mission For DTI:
To assist 2000 businesses with simplified, informed, tested and personalised online marketing support so they can automate their business with less overwhelm.
Our Vision:
We believe that the amount of marketing information available is crippling businesses to make informed decisions. We want to be the most essential online marketing.
Points from T & C:
- Don’t be afraid to ask heavy hitters in your industry for an interview! The worst they can say is no, and many will say yes, even to a newbie.
- Periscope – this is taking off.
- “The Pixel Economy” – where you put pixel code on your website to track visitors, then you can retarget them with ads.
- How to set up a pixel in Facebook ads.
- “VXO”- Visitor Experience Optimisation is the new SEO – we talk about factors that are influencing Google rankings…
- Funnels – the 3 main types we discuss are: acquisition, activation and monetisation.